ABOUT Dayton is a versatile and strategic researcher with a proven track record of designing and leading impactful, end-to-end generative and evaluative research for technology leaders and Fortune 100 companies across the EU, UK, Latin America, Asia, and the U.S. Beyond research design and execution, Dayton champions cross-functional collaboration, efficient research operations, and aligning user insights with strategic business goals. He is dedicated to empowering product teams with a deep understanding of their users, driving product-market fit, enhancing usability, and optimizing product lifecycle strategies. His approach ensures that research delivers actionable insights and measurable outcomes that fuel innovation and business success.